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In.Sight January '07

DECISION INSIGHT

Great Press!
The December issue of AMA's Marketing News magazine published a "Best Practices" case study about SimuShop. If you missed it we've got it posted here >>

Decision Insight is also mentioned in Quirk's December Research Industry News section in "Awards/Rankings." The topic was about the 2006 EXPLOR Award.

For more information about SimuShop, call or e-mail Alex Sodek
(800.800.2124 x232).

Happy
New Year
2007!

Gazing Forward-- and Appreciating
Where We've Been

Now is always a great time to reflect back on the past year - our achievements, blessings, and friends - and think about the exciting plans we have for the new year. 2006 brought much recognition to Decision Insight... Winning Presenter, 2006 AMA EXPLOR Award Finalist, Deloitte Future of Business Award Top 100, KC's Fasted Growing Business Another Growth Year: Revenues & Profits

Additionally, in December, DI hosted the first Research Odyssey with both non-competitive client and supplier-side companies who gathered to share their thoughts and insights on industry issues, technology, and new innovations. The workshop was such a hit, we plan to do many more! (For more info on this event and to express interest, email us at info@decisioninsight.com.)

In 2007, we look forward to forging new partnerships with clients and suppliers to continue expansion and collaboration to provide best-of-breed solutions. We expect to see accelerated growth of simulated marketplaces, expanded applications to measure consumer behavior and the integration of multiple data sets (with communities, ethnography, etc). This power of partnership will provide an environment conducive to sharing and creating value for our industry.

Finally, all of us at Decision Insight thank you for placing confidence in us and allowing us to continue as a leading provider of innovative market research.

We have a list of folks we know, all written in a book. And every year at this time, we go and take a look. And that is when we realize that these names are a part, not of the book they're written in, but of our very hearts. For each name stands for someone who has crossed our paths sometime, and in that meeting they've become the rhythm in each rhyme. And while it sounds fantastic for us to make this claim, we really feel that we're composed of each remembered name.

And while you may not be aware of any special link, just meeting you has changed our lives, and a lot more than you think. For once we've met somebody, the years cannot erase the memory of a pleasant word or of a friendly face. So never think our New Years wishes are just a mere routine of names on a list, forgotten in between. For when we send a New Years blessing that is addressed to you, it's because you are on the list of folks we are indebted too.

For we each are the total of the many folks we have met and you happen to be one of those we prefer not to forget. And whether we have known you for many years or few, in some way you have been a part in shaping things we do.

And every year when holidays come, we realize anew the best gift life can offer is meeting folks like you. And may the spirit of the season that forever endures, leave the richest blessings in the hearts of you and yours.
--unknown