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Decision Insight has been working on international relief efforts in Haiti and Romania.

SKU Rationalization: Do It the
Right Way

Shopper Insights in Action: Recap
Fancy a Snack? Try Some Ice Cream

Decision Insight has been working with United Aid Foundation on international relief efforts in Haiti and Romania. Recently, a private donation from a client of more than 1500 cases of baby formula was shipped to the Love a Child Orphanage in Haiti. Contact us to find out how to contribute or donate directly online.

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SKU rationalization is a hot topic, especially in the recent economic downturn. And retailers are insisting on it, with increasingly smaller formats, making more space for private label, and the constant pressure of new SKUs being introduced. Read More...

Read about Nestle's New Merchandising Location Strategy preso specifically covering ice cream cups presented by Russ Onish and Alex Sodek. Read the Full Story